There are hundreds of keyword tools out there. Some are much more effective than others, and some are pretty close to useless. So which ones are actually useful?
Let’s take a glance at a number of the foremost popular.
Term Explorer is a bit more affordable than most keyword tools, starting at just $34 per month. They also have a free trial so you can test out the system with no risk. They have plenty of features that rival some of the more expensive tools, so if you’re looking for an affordable option, this could be a good choice.
SEMrush is definitely one of the most well-known keyword tools. Some of the world’s biggest companies use them, including eBay, Booking.com, Disney, and Amazon. Considering their high-profile clientele, their pricing is actually quite reasonable, starting at just $99 per month, which is not that bad considering how many features they have.
They go far beyond just keyword research and permit you to trace the keywords you’re using on your sites, your positions within the SERPs and their changes, then far more .
Moz Keyword Explorer
The Moz Keyword Explorer is one among the foremost well-known keyword tools. It can provide a tremendous amount of data, including accurate estimates of search volume, SERP analysis, intuitive suggestions, and much more. Prices start at $99 per month, but they let you give the tool a try for free.
Keyword Snatcher is an extremely useful tool for finding keyword phrases you might never have thought of. It finds keywords that the majority other tools would never find. The main problem is that it offers no information whatsoever on search volume or competition. However, you can export a file that you can import into the Google Keyword Planner to get that information. It’s an extra step, but it’s not that big of a deal.
But at the current price of $47 for lifetime access, it’s invaluable for finding keywords you probably wouldn’t otherwise find.
Ahref Keyword Explorer
This keyword tool is fairly expensive, but it provides a fantastic amount of data . It will tell you ways competitive a keyword is, how hard it might be for you to rank, approximately what percentage clicks you’ll expect, and tons more. This is one of the more robust tools out there. Prices start at $99 per month.
Long Tail Pro
If you’re looking for detailed information directly from the Google Keyword Planner, but you aren’t actually advertising through AdWords, Long Tail Pro is a great tool. They provide all the important metrics, including potential keyword profitability, competition, difficulty, and more. And they have a 7-day trial that bills as low as $37 per month for their starter plan (or even cheaper if you pay annually). That’s a lot more affordable than many other tools.